The 2022 Subaru Love Promise Customer and Community Commitment Award

The 2022 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Walser Subaru dedicated locally to the Love Promise?

Our love promise can be seen in different ways such as local charity events and non-profit charities, along with share the love events. This is our way of being apart of the community.

Rein in Sarcoma , Children's Cancer

Did Walser Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Walser Subaru

Subaru and Walser Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Service Dogs at Walser Subaru - Jonathan K

Helping Paws is a Hopkins, Minnesota non-profit 501(c)(3) organization with 34 years of experience training and placing Service Dogs with individuals with disabilities or veterans/first responders with PTSD. These circumstances are often very isolating and can make everyday tasks frustrating or impossible. Helping Paws Service Dogs are trained to provide assistance with many daily living activities (about 80 commands in all) and offer much-needed companionship. Since 1988, Helping Paws has matched over 275 people with a Service Dog, giving individuals the gifts of independence and companionship. Helping Paws is one of two organizations located in Minnesota that are fully accredited by Assistance Dogs International. The training and matching of a service dog is a long labor of love, taking about 2 ½ years to complete and requires thousands of specialized volunteer hours. Graduate Don E. and Helping Paws Service Dog Pixel - “As my situation with Muscular Dystrophy and Kennedy’s Disease progresses, I know Pixel is there for me. Our day starts with Pixel helping me dress in the morning. This includes gathering up my shoes on the floor, my knee braces as well as picking up off the floor yesterday’s clothes. These are little things that are big for me. Now we’re ready to tackle my day. Recently at a doctor’s appointment, my insurance card and a credit card fell and landed on the floor. Pixel was right on it, picking them up and handing them to me. The receptionist and others looked on in amazement. It brings me great joy to see the looks on people’s faces as they look at each other and say, did you see that!"

Helping Paws
Service Dogs at Walser Subaru

Park Cleanup at Crystal Lake in Burnsville, MN - Ben W

Litter is harmful to our environment and wildlife. There are many parks, lakes, ponds, creeks and rivers in Burnsville where a lot of this trash ends up. Crystal Lake is a bustling lake nestled across highway 35W from Buck Hill. It's a great lake for recreational activities such as boating, fishing, walking trails and more. Being such an active lake located right off of the highway in a metropolitan area it can be victim to littering. As part of Subaru Loves The Earth month, our dedicated Green Team cleaned up Crystal Lake Park in Burnsville, MN to help preserve the environment and wildlife for future generations. We filled a truck bed with trash that was picked up around the park, on the beach and on the trails.

Walser Subaru
Park Cleanup at Crystal Lake in Burnsville, MN

In-Store Volunteer Event - Ben W

February 2021, Walser Subaru participated in an in-store volunteer event. Walser Subaru St. Paul contributed to the approximately 150 telehealth kits decorated and filled, made 40 Chewelry necklaces for Fraser. As an Auto Group we assembled personal hygiene kits and snack kits for The Link, Love One Another and Simpson Housing Services, and we assembled 900 snack kits with personalized notes for MATTER. The team at Walser Subaru had a blast making these telehealth kits/necklaces/etc for those in need and felt great making a difference in our communities!

In-Store Volunteer Event

Drive To End Hunger - Ben W

Walser Subaru partnered with Second Harvest Heartland, the Midwest's largest Hunger Relief organization, in a Drive To End Hunger during the month of October. Customers, Employees, Family and Friends were encouraged to bring in non-perishable food items to help feed those in need during the Holidays. To make an even bigger impact - For every pound of food collected, $1 was donated to support those in need! $1 donated to Second Harvest Heartland helps provide 3 meals to families in need. Walser Subaru helped contribute to the total of 8,571 lbs (and $8,571 donated, which equals 25,713 meals!) collected across Minnesota Walser stores!

Drive To End Hunger

Shop For A Cause - Ben W

June 2021, Walser Subaru ran the annual Shop For A Cause campaign, a fundraiser benefiting nonprofits covering a wide range of social services, including support for veterans, mental health services, LGBTQ+ youth, wealth-building initiatives in BIPOC communities, teachers, and rescue animals. Before getting the keys to their new car, customers could choose from a menu of local nonprofits to support: Every Third Saturday, Nexus Community Partners, People Incorporated, The Bridge For Youth, Project Teacher, Rise Up For Youth, and Beauties & Beasts. Walser Subaru was able to raise a total of $5,300 to aid the various non-profits in our communities. Thank you to everyone that bought a vehicle/donated during Shop For a Cause to support these organizations! Shop For a Cause was incredibly well received by our customers. People are genuinely excited to learn about these organizations and give back, especially in this time of heightened need. Covid-19 has profoundly impacted nonprofits and communities. The unpredictability of canceled or virtual fundraising events, loss of sponsors, and overall staffing issues have created concern in the nonprofit sector. We’re proud to make this impact at a key time in the communities where we live and work.

People Incorporated
Shop For A Cause

Subaru Loves Pets - Teddy's Story - Jill A

Teddy came to Wags and Whiskers in June of 2020 and we were expecting a typical, goofy, fun loving puppy to arrive on transport day. However, when Teddy got off the transport van, it was clear that he was having a hard time using his back legs appropriately and that he needed to be seen by a specialist. After a trip to the neurologist, Teddy was diagnosed with a severe congenital spinal abnormality. His symptoms were indicative of a thoracolumbar spinal cord dysfunction. This abnormality was the source of his inability to move his back legs appropriately, and, unfortunately, this is not something that could not normally be fixed and could cause future medical hurdles for Teddy. Wags & Whiskers and Teddy's foster family were determined to do everything in their power to give Teddy the life he deserved. Teddy's story was shared on Facebook, and a wonderful, generous woman named Anne donated a doggie wheelchair for him to use. With the help of his wheelchair and the help of the resident dogs in his foster home, Teddy learned all about playing, exploring and running like a puppy. He eventually built enough muscle in his back legs to be able to walk without the help of his wheelchair. Teddy was adopted this October, and while he may face medical challenges in the future, for now he has hit the puppy jackpot! He lives with 2 other dogs and 2 cats, and gets to take trips to get a puppuccino with his family! His adoptive family reports that he can even walk up a few steps on his own. When Wags and Whiskers commits to rescuing an animal, we are all in. This doesn't change if an animal ends up needing more medical care than expected. Donations make it possible to get our foster animals the best veterinary and specialty care that they need to make sure they are happy, healthy, and ready for their forever families! Walser Subaru has continually been a big supporter of Wags & Whiskers by hosting adoption events, sponsoring adoption fees, collecting donations during the holiday season, and most recently donated $100 per animal that was adopted in the month of October.

Wags & Whiskers Animal Rescue of MN
Subaru Loves Pets - Teddy's Story

Bringing Comfort & Hope to Masonic Children's - Shannon B

June 26, Minneapolis – Walser Subaru and The Leukemia & Lymphoma Society, MN-ND-SD Chapter spread love, hope and warmth to blood cancer patients and their families staying at the University of Minnesota Masonic Children’s Hospital. Kids on the BMT floor stay in their rooms from four weeks to three months. In hopes of brightening the day, more than 30 volunteers gathered under the hospital windows to create a flash mob. The nurses were part of the plan and made sure patients looked out their windows in time to see the high school dance team perform. After lots of cheering, volunteers from Walser Subaru and LLS held up poster boards to spell “No One Fights Alone”. The festivities were inspired by one patient in particular – 16-year old Madisen Behl, who had just received a bone marrow transplant at Masonic. At age 9, Madisen was diagnosed with essential thrombocythemia. In June 2018 after a routine bone marrow biopsy doctors determined her disease had progressed to myelofibrosis, a chronic form of leukemia. It was decided a bone marrow transplant was the best option and only cure for Madisen. May 28, 2019 Madisen received a transplant from a very special donor, her 14-year old brother Ryan. During the flash mob, she was 29 days post-transplant and doing wonderful.The Behl family accepted a blanket on behalf of LLS and U of M Masonic Children’s Hospital in the lobby after the flash mob. Walser Subaru also surprised her with a bag full of presents to keep her entertained for her long recovery. They even delivered goodies for brother Ryan! Madisen’s mom said, “We are very grateful to the U of M for the amazing care they provide, and to LLS and Walser Subaru for taking time to bring some cheer and support to kids during this difficult journey.”

Bringing Comfort & Hope to Masonic Children's

Thank you Walser Subaru - Samantha W

Thank you to Walser Subaru for supporting Make-A-Wish Minnesota during the 2018 Subaru Share the Love event! Make-A-Wish Minnesota received a donation of $31,321 which allows us to help grant more wishes for wish kids in Minnesota. Thanks to Subaru and their generous customers, over $3.6 Million was donated to Make-A-Wish America. Donations like this help us give wish kids, like Zane, the mental strength to power through their illnesses through a wish come true. We couldn’t do what we do without you!

Make-A-Wish Minnesota
Thank you Walser Subaru

#SubaruLovesToCare with LLS + Masonic Children's - Celeste L

On Tuesday, June 26, 2018, as part of the national Subaru Loves to Care program, Walser Subaru worked with The Leukemia & Lymphoma Society to deliver 80 blankets, along with arts and crafts kits and cards of hope to patients at University of Minnesota Masonic Children’s Hospital.Jeff Holmquist from Walser Subaru and Nancy Warner from the Walser Foundation came to represent Subaru.They lit up the room when they brought in the gifts and were excited with the opportunity to hand them out to patients at the hospital. The patient ambassador who accepted the blankets on behalf of patients at Masonic Children’s Hospital was Nate Gfroerer. Two and a half years ago, 14-year-old Nate received the life-changing news that he had Chronic myeloid leukemia. For a time, Nate was treated with a targeted therapy drug,tyrosine kinase inhibitor (TKI). However, Nate’s specific CML type was not responding to these medications. The oncologist then suggested a bone marrow transplant. Fortunately, Nate’s older sister, Katelyn was a perfect match! On Feb. 9, 2018, Nate was admitted to the Masonic Cancer Center. After undergoing radiation, chemo, and a bone marrow transplant— Nate is now cancer free! Patients were excited to see the blankets and craft kits and touched by the cards they received in the hospital. They spoke of how much these acts of kindness mean to them and how inspiring it is to see people making a difference. Nate and his family were especially grateful for the cards and blankets from Subaru. They couldn’t have had better things to say about the staff at Masonic Children’s and how smooth they made the whole process. Nate is happy to be in remission and spoke of his summer plans looking at colleges andgoing to his cabin.

The Leukemia & Lymphoma Society
#SubaruLovesToCare with LLS + Masonic Children's

Walser Subaru hosts Adoption Event - Jill A

Walser Subaru showed their commitment to “Subaru Loves Pets” month by hosting an adoption event on October 28th with the local rescue organization Wags & Whiskers Animal Rescue of MN. From the beginning stages of planning, Kristen made everything so smooth and easy for us. There was local advertising, social media advertising and people were eager to attend the event. When we arrived all of the employees of Walser Subaru were so helpful and made our fosters and their animals feel welcomed. We had 13 dogs and 18 cats in attendance and had many successful adoptions originate from the event. The feedback we received from the adopters and our foster families were filled with so many positive stories and a strong desire to work with Walser Subaru again in the future. The sponsorship, time, care, shelter kits and new adoption parent bags were more than we could have ever asked for and we at Wags & Whiskers are very thankful to have developed this new partnership with Walser Subaru. The support for our mission of saving animals, educating the public on fostering, adopting, and the importance of spay and neutering animals, was uplifting from the National and local level of Subaru. You have won us over and you will have new customers for life because it.

Wags & Whiskers Animal Rescue
Walser Subaru hosts Adoption Event